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Valencia MPC Retail

StoneCreek Partners was retained by a division Marketing Dept. of this major land development company to provide advisory services in connection with ongoing business planning efforts. A focus of the work was the build-out of the retail portfolio of neighborhood and community shopping centers.

 

The project focused on application of business planning methods to support planned levels of more comprehensive future land development, including builder land residual analysis, methods of consolidating financial data for multiple projects, and aspects of financial reporting to senior management.

 

Valencia is located in the northwestern corner of the Santa Clarita Valley, a part of Los Angeles County in Southern California. In 1987, it was one of the four communities (along with Saugus, Newhall, and Canyon Country) that merged to create the city of Santa Clarita, California. Valencia was planned and developed over several decades starting in the 1960’s by The Newhall Land & Farming Company. Valencia’s master plan features paseos which allow a resident to travel around the entirety of Valencia without having to cross streets.

North Fontana Redevelopment Project Area

Acting as a real estate consultant, a market analysis was prepared in support of redevelopment project area activities.

 

The North Fontana Redevelopment Project was originally adopted in 1982 and encompasses approximately 8,900 acres, including major portions of the northern area of the City from Foothill Boulevard to Interstate 15 on the northwest to the City boundaries immediately east of Sierra Avenue.

 

Greenspot Ranch Planned Community

Master-Planned Residential Community.  A 1,000 acre planned community featuring 3,200 units of single family, condominium, and detached residential, commercial and 27 hole golf.

 

Ultimately purchased by Landmark Corporation, a New Orleans land developer.

 

Originally called the East San Bernardino County Water District, the name was changed to East Valley Water District in 1982. An annexation in September 2000 increased the District’s service area by 3,228 acres and included the Greenspot Ranch Area.

 

Pleasant View Planned Community

Market study, housing product evaluation, and financial projections, along with master plan for residential golf community in Middleton (Madison), Wisconsin.

 

Pleasant View Golf Community was a planned joint venture of two of Wisconsin’s leading financial services organizations. At build-out the master-planned golf community would include 1,300 residential units and an 18-hole championship-calibre golf course. Initial golf course routing was completed by Jack Nicklaus Design for integration with overall land development planning.

 

A business plan for the development project was prepared, including a detailed market assessment, supply/demand study, and recommended residential product array. Sales absorption, phasing schedules, and infrastructure routing were critical aspects of the work effort for the client.

 

Unlike other cities of its size (approx. 17,000 population), Middleton features the amenities and activity of much larger cities while maintaining its own unique small town charm with friendly and spirited people. Middleton benefits from close proximity to Madison and the University of Wisconsin, which has helped Middleton to become home to high-tech, biotech, pharmaceutical, medical research and agri-businesses as well as emerging and expanding commercial enterprises.