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Facebook plans Augmented-Reality sunglasses with EssilorLuxottica

Facebook Plans Augmented-Reality Sunglasses, for a 2021 Launch

Facebook Plans Augmented-Reality Sunglasses with fashion eye-wear maker EssilorLuxottica.   The new smart glasses could hit retail as early as 2021 according to the company’s annoucnements at its recent Facebook Connect conference.  The smart glasses will connect by wireless (Bluetooth?) to a nearby mobile phone and project an image of a mobile screen on the lenses.

 

To help Facebook in developing the augmented features for these smart glasses, Facebook employees will wear “Project Aria” eyeglasses in public starting this month.   While this eye-wear does not have augmented reality features (and are not available now for the public), these devices allow for capturing video, audio, eye-tracking and location data to be used in designing features for the smart eye-wear.

 

The many free-room location-based entertainment (“LBE”) companies coming to retail have been anticipating the arrival of quality “smart” eye-wear enhanced with augmented-reality capabilities.   Such smart eye-wear will allow all manner of immersive A/R experience and advertising for consumers.  As well, the A/R eye-wear will be able to deliver heads-up displays of local environmental and incoming communications updates in the same way that Air Force fighter pilots view such information on their cockpit windows.

 

A full review of the announcement of Facebook plans for augmented-reality sunglasses, is available at Mobile MarketerFacebook plans to sell AR-equipped smart glasses from Ray-Ban

Themed Entertainment Consultants - The Horror Company product line - Halloween attractions that will operate this season.

Halloween Seasonal Attraction – Haunted Hayride

aec  Ideation and conceptual design for Halloween Seasonal Attraction.   Client:  The Horror Company.  Illustration work shown here is a product of aec‘s Rapid Prototyping Unit, combining feasibility results with preliminary project scaling, layout, and overall guest experiential design – created to assist Ownership group in confirming design intent and project budgets.

 

 

 

 

Feature Film Promotion – LBE Activation

aec    Confidential Client  |  Initial conceptual design for immersive exhibit about the Apollo space program, intended for travel to museums, science centers, and major shopping malls.  Illustration work shown here is a product of aec‘s Rapid Prototyping Unit, combining feasibility results with preliminary project scaling, layout, and overall guest experiential design – created to assist Ownership group in confirming design intent and project budgets.

 

Posted information and images regarding this assignment is limited at client’s request.

 

 

 

Immersive environment designers - project experiential design consultants

Conceptual Design for Travelling Exhibit

aec   Performance Exhibits, LLC  |  Conceptual design for travelling exhibit, about American football.   The “big idea” for this exhibit focuses on the sport’s role in American culture and history, its traditions, youth participation, and the sports technology involved in making the sport safer for players.

 

The design includes 10 freestanding immersive modules gathered around a central gathering area.   An augmented reality overlay was integrated with the experiential design, to allow exhibit guests to customize their exhibit experience.   A popular licensed intellectual property (brand) was identified as a promotional tactic, and several national youth sports sanctioning organizations signed on as strategic partners.  The freestanding modules were intended for flexible arrangement, all or in part, allowing for different kinds of display environments.

 

The exhibit is intended for roll-out among U.S. museums and science centers.  The conceptual design for travelling exhibit is a first such product among a portfolio of planned travelling and pop-up exhibits for museums.

 

Illustration work shown here is a product of aec‘s Rapid Prototyping unit, combining feasibility results with preliminary project scaling, layout, and overall guest experiential design – created to assist Ownership group in confirming design intent and project budgets.

 

Conceptual Design for Travelling Exhibit

Graphic for ideation session to support experiential design for travelling museum exhibit.