web analytics
happy holidays from The Adventure Entertainment Cos.

Adventure Entertainment Cos. has new website.

The Adventure Entertainment Cos., an affiliate of StoneCreek Partners (“SCP”), has launched a new website at AEC Creative – in Beta form.   Some of the client experience and specific projects that have been listed here along with SCP experience will be moved over to AEC Creative.


The Adventure Entertainment Cos. (AEC) is a conceptual design and project implementation company, focused on themed attractions, location-based entertainment, and outdoor recreation.  AEC regularly collaborates with StoneCreek Partners during the project feasibility and conceptual design stages of client assignments, providing early “previsualization” of potential site organization, project massing and relative scale, and exploration of guest scripting and experience.


AEC has also established ventures with 3rd-party organizations for the operation of niche destination facilities in outdoor recreation (GoBOLD Adventures), creative campuses (Monumental Studios), and living stories (StagePlex).   These new ventures are led by highly-experienced professionals in these industries, including Paul Bierman-Lytle, Justin Zoladz, and Robert “Bob” Johnson, among others.  The purpose of Adventure Entertainment Cos. having a new website, is to prepare for more direct-to-consumer communications about these coming destination facilities.  The Adventure Entertainment Cos. is committed to the creation of destination experiences for major project as well as smaller intra-regional locations, that combine the outdoor recreation, extreme sport, themed, and location-based entertainment industries.

The Festival Marketplace Phenomena

The Rouse Company brought an interesting innovation to the retail industry in 1976 with the adaptive re-use of Faneuil Hall Marketplace in Boston. Faneuil Hall Marketplace was the first of the “festival marketplaces” built by The Rouse Company in numerous location throughout the U.S.  The project, which revived a troubled downtown market, is centered on food and retail specialty items. Other festival marketplaces by The Rouse Company included:


  • Faneuil Hall (Boston)


  • Bayside (Miami)


  • Harborplace (Baltimore)


  • South Street Seaport (New York


  • Aloha Tower Marketplace (Honolulu)


Festival marketplaces as a particular type of organized retailing format, influenced the design of later lifestyle centers, urban entertainment centers, and other specialty retail formats.  The festival marketplaces were interesting as they were not cinema anchored and somewhat relied upon very strong food and beverage offerings.




Youth-Sports and Entertainment Complex New Jersey

GLOBAL PLAYERS BRIEF   |  Jackson Township, New Jersey


Adventure Sports & Entertainment, LLC is underway with an 87-acre “youth sports” and entertainment facility to be located in Jackson Township, New Jersey.  The facility will be situated adjacent to Six Flags Great Adventure.  The indoor/outdoor facility features an 89-FT high, 117,000 SF “sports bubble” connected to a 45,000 SF recreational facility, which will an array of venues:


  • Four multi-use indoor turf fields
  • Five full-sized convertible basketball/volleyball courts
  • A flexible multi-use outdoor turf field,
  • Rock climbing wall and ropes courses
  • A sports bar/ food concession areas,
  • Laser tag experience and full arcade area
  • Speed/agility recovery areas and retail space
  • Party rooms


The sports venue will be part of the Jackson Crossing complex, itself a development of Cardinale Enterprises (Jackson Township).   The design team for the facility is Melillo + Bauer Associates, Inc. and Studio 200 Architecture, LLC.


SOURCE:  Business Wire


Wirral Waters Scheme to Transform Birckenhead Dockland

GLOBAL PLAYERS BRIEF  |  Wirral, England


Wirral Waters megaproject is expected to be the site of significant building starting in 2018.


The Wirral Waters scheme is a 4.5 billion plan for redeveloping 500 acres of the Birckenhead Dockland, on the Wirral Peninsula (England).   It is centered on the Wirral Dock system on the banks of the River Mersey overlooking Liverpool’s world-class, city waterfront.  Birckenhead is best known as a seaport and a center for shipbuilding, along with allied industries.


Wirral Waters will transform the derelict docks in Birkenhead into a world class waterfront that is alive with activity both on land and in the water.


It is the largest regeneration (redevelopment) project underway in the UK.


In November 2010, the project received a full Government approval.   The scheme was presented to the public in September 2006, after 18 months of design.   When first presented, scheme sponsor Peel Holdings estimated that if approved, full realization of the project might take 30 years. Wirral Waters is a sister program of the Liverpool Waters project. A project of Peel Holdings.


Contact us for more information, we'll enjoy hearing from you.